FIGARO model agency
Posted on Thursday, December 9, 2010
One of our new and successful models – Alexa (FIGARO – Blue), having joined our agency just a few months ago, already has taken part in the recent TVC for Levi’s campaign.
The shooting was directed by talented and famous photographer – Bharat (http://www.bharatsikka.com/), who especially has included our Alexa for the main role in commercial.
As Alexa recalls: «…….The best job in my life has started from receiving a call in the morning, where i was told to pack my bags and to get ready in 2 hours for my trip to Goa-“…. you’ve got a shoot for Levi’s “, i was told.»
A young couple is having a holiday fun driving an old red cabriolet – that was the idea of the photographer for this shot.
The shooting itself left lot’s of vivid memories – in the dawn at 4 am, we were supposed to cuddle, have fan, drive, play guitar, fix the car and staff like that..
In one word – to live one day from happy couple’s life.
I really liked the fact, that Bharat- the photographer, did not actually photographed the pictures, but made the video, in order to cut out the best shots that he really liked.
Bharat – in India – is top of the tops and you can really see that – he knows what he wants and he sees the picture in his head and makes everything to get that picture in to his camera……..»
The TV commercial as well as Print Ad of Levi’s is planned to be released in the nearest future, which we would be looking forward to, in order to feature on our website.
Well of course, Alexa did not stop on that and with unstoppable energy of that pink rabbit in “DURACELLE”, happily “strutted down” the catwalks for the Fashion week in India, having participated in the fashion shows of many various designers.